25 Small Business Podcasts You Need to Hear Today - Digital.com (2023)

Small business podcasts are a great learning resource to sharpen your skills and gain a new perspective. Whether you're on a long drive or taking a 10-minute break, you can find a podcast that fits your schedule. Some podcasts even offer surprisingly valuable information that can help you run a business more effectively.

I've compiled a list of 25 great podcasts for small business owners who want to keep learning new skills and ideas. Some focus specifically on independent entrepreneurship, others on other relevant topics.

Business Specific Podcasts

  1. Best Business-Specific Podcast: Exploring Business Systems
  2. Best for Digital Nomads: Tropical MBA
  3. Best Daily Updates: The $100 MBA
  4. Best for Digital Marketing: The Digital Entrepreneur
  5. Best for Self-Improvement: The MFCEO Project
  6. Best for Current Events: TED Business

These podcasts cover your typical "business" topics. You will learn new concepts and get some clear tips that you can easily implement in your own business.

1. Best Business-Specific Podcast: Business Systems Exploration

HeBusiness Systems Explored - PodcastIt's over (at least for now), but it's still relevant. There are 29 episodes in total.

Business systems investigatedcovers topics such as fit, productivity and traction. Each episode is almost an hour long, which leaves plenty of time to delve into each topic.

The best thing about this podcast is its strong focus on practical business advice. There are very few high-level discussions and they focus more on details that could be really helpful in your day-to-day operations.

2. Best for Digital Nomads: Tropical MBA

Soon,MBA tropicalteaches listeners how to build a business and still be able to travel.

You'll find this podcast helpful if you're a small business owner struggling to find the right work-life balance.

25 Small Business Podcasts You Need to Hear Today - Digital.com (1)

Episodes cover a variety of topics including starting up, hiring, and selling. The difference here is thatMBA tropicalexplore how an entrepreneur can manage them from anywhere in the world.

3. Best Daily Updates: The $100 MBA

He$ 100 MBAis a great podcast if you're looking for short, hands-on lessons on all aspects of business. New episodes appear almost every day of the week; they typically only last 10-20 minutes, making them perfect for traveling or taking breaks throughout the day.

Despite the short episode length, this podcast always provides some action instructions. It covers not only basic business principles, but also more advanced topics such as content marketing and social media advertising.

4. Best for Digital Marketers: The Digital Entrepreneur

The digital entrepreneur podcastis a legacy series on Rainmaker FM and was created by the Digital Commerce Institute.

25 Small Business Podcasts You Need to Hear Today - Digital.com (2)

Although it hasn't been updated in a while, it's still a solid business podcast overall. It covers all aspects of running an online business: setting up, operations, marketing, recruiting, and monetization. There is also a heavy focus on blogging, social media campaigns, and other digital marketing tactics. Note: The Digital Commerce Institute website also offersOnline training for entrepreneurs.

5. Best for Self-Improvement: The MFCEO Project

Andy Frisella startedThe MFCEO projectbecause I was sick of all the "fluff" on other podcasts.

It covers a wide range of topics, but I would classify it as a business mindset and psychology podcast. Unfortunately, the last episode was released in December 2019, but the advice is still relevant.

(Video) Robert Waldinger: What makes a good life? Lessons from the longest study on happiness | TED

Most episodes focus on a specific topic that will make you rethink the way you view business and success. If you keep an open mind and are willing to challenge your general assumptions, you'll find it interesting.

6. Best for Current Events: TED Business

Everyone knows about TED Talks, but did you know they have a weekly podcast that just focuses on business?TED Store?

Most of the episodes won't give you specific lessons, but you will get motivated and learn about technologies that will be important in the future. This podcast often includes news, current trends, and other information that entrepreneurs may find useful.

If you like to stay ahead of the curve or just enjoy thinking about new ways to start and run businesses, this is a great listening experience.

Startup-focused podcasts

  1. Best Startup-Focused Podcast: StartUp
  2. Most Inclusive: Startups for the Rest of Us
  3. Most Inspirational: How I Built This
  4. Best Educational Resource: Mixergy

After all, startups are businesses, only of a certain kind. These podcasts focus on starting and leading innovative startups.

1. Best Startup Focused Podcast: StartUp

If you are trying to build a business (maybe one ofIt is) from scratch, you will love itStart upPodcast.

It's an incredibly honest behind-the-scenes look at a real company (Gimlet).

To illustrate what I mean, there's an episode where host Alex Blumberg shares his pitch with legendary investor Chris Saaca. It's an absolute train wreck, but something every entrepreneur can learn from.

Later in the episode, Saaca Blumberg shows a better way to present his idea. That example still stuck in my mind because I had never come across anything so real and practical.

2. More inclusive: Startups for the rest of us

Startups for the rest of usThe hosts are Mike Taber and Rob Walling, two entrepreneurs who run their own small businesses.

What's most interesting about this show is how hosts can talk to each other (as well as experts) about starting and growing new businesses, using their own real-life examples.

25 Small Business Podcasts You Need to Hear Today - Digital.com (3)

3. Most Inspirational: How I Built This

how i built thisis an NPR podcast hosted by Guy Raz, who is one of the best interviewers I've ever heard.

In each episode, he interviews a type of entrepreneur and they examine how they built their own business and made it successful.

The guests are incredible, from some of the best known companies in the world. For example, Guy interviewed the founders of Whole Foods, Airbnb, and Kickstarter.

4. Best Educational Resource: Mixergy

Do you want to know how others have built their businesses from the ground up? that is whatmixergiait's all about

Andrew Warner interviews highly successful entrepreneurs and details how they got started. These episodes are regularly over an hour long and still have very little fluff.

(Video) Trying 25 jobs by age 25, with Emma Rosen - Graduate Job Podcast 79

25 Small Business Podcasts You Need to Hear Today - Digital.com (4)

Software Focused Podcasts

  1. More informative:Indie-Hacker
  2. Best for thought leaders:SaaStr-Podcasts
  3. Best for Shopify:Maestro: The Shopify Podcast
  4. Best Tutorials:EcomCrew

These podcasts focus on software-based business development and growth. While its lessons can be broadly applied, you'll get the most out of it if software is your primary focus.

1. Most Informative: Freelance Hackers

Indie-HackerIt's very similarmixergia. Courtland Allen interviews founders extensively to find out how they've grown their business.

One difference is that most of your interviews are with developers, so companies often involve software.

The biggest difference, though, is that while the podcast features some big names, it mostly interviews lesser-known founders of smaller corporations.

This is great if you are just starting out and looking for some tips to use.

2. Best for Thought Leaders: SaaStr Podcast

If you have a software as a service (SaaS) business,SaaStr-Podcastsit should be at the top of your list.

One cool aspect of this podcast is that it features both owners and investors so you can see what a healthy software company looks like from both sides.

Most of the episodes focus on software for things like scaling, shipping, and recruiting.

25 Small Business Podcasts You Need to Hear Today - Digital.com (5)

3. Lo mejor para Shopify: Masters: The Shopify Podcast

However, there aren't too many business podcasts that focus on ecommerce.Maestro: The Shopify Podcastit's great.

Felix Thea interviews a variety of successful eCommerce entrepreneurs and draws practical lessons from their stories that you can apply yourself.

4. Best Tutorials: EcomCrew

HeEcomCrewPodcastit is essentially a documentary. Grant and Mike share all about their eCommerce business as they try to reach $1,000,000 in sales.

Plus, they also get other successful eCommerce owners to share what has worked for them.

Marketing-oriented podcasts

  1. Best MarketingOrienterter Podcast: Perpetual Traffic
  2. Best for New Income Streams: Smart Passive Income Podcast
  3. Best for Marketing Campaigns: Marketing for Owners
  4. Best for Bloggers: ProBlogger Podcast
  5. Best for Learning Automation: Autopilot Your Business
  6. Best For PR - PR Is Dead
  7. Best for Content Marketers: Content Inc.
  8. Best for Social Media Managers: The Science of Social Media

Marketing is one of the hardest parts of running a successful business. These podcasts focus primarily on the useonline marketingto grow businesses in a variety of ways.

1. Best Marketing Targeting Podcast – Perpetual Traffic

Most episodes ofperpetual traffic podcastfrom DigitalMarketer focuses on paid social traffic and earns a positive ROI from it.

The hosts interview real business owners to find out how they use digital marketing to acquire leads and convert them into customers.

(Video) How To Win Friends And Influence People Audiobook

If you've tried paid advertising (Facebook, AdWords, etc.) but haven't been successful, try listening to some of these episodes and try again.

2. Best for New Streams of Income: Smart Passive Income Podcast

Pat Flynn has been experimenting and teaching passive income for years. He drew a lot of attention from his blog to hisSmart Passive Income Podcast.

25 Small Business Podcasts You Need to Hear Today - Digital.com (6)

You have always shared everything about your business and experiments and you will learn a lot about marketing and find ways to improve yours.

3. Best for Marketing Campaigns: Proprietary Marketing

As mentioned in the title,the Marketing for Owners podcast.focuses exclusively on marketing.

The twist is that marketing is advice to small business owners who don't want or can't rely on marketing help from others.

If you have a great product but are having a hard time reaching enough customers, Warren Cass can teach you some key principles so you can grow your small business yourself.

4. Best for Bloggers: ProBlogger Podcast

HeProBlogger PodcastIt is run by Darren Rowse, who is quite well known when it comes to effective blogging.

If you're having trouble connecting with your audience through yourblog posts, he will be able to teach you a lot.

25 Small Business Podcasts You Need to Hear Today - Digital.com (7)

Most episodes focus on easy-to-follow examples and case studies, with an emphasis on trying to growyour blogand earn more money with it.

5. Best for Learning Automation: Autopilot Your Business

The title gives it away again. HeAutopilot for your business podcastfocuses on automating different parts of your business to earn more money and save time.

Most of the episodes revolve around marketing, especially content.

If you're looking for the tools and strategies seasoned marketers use to become more efficient, you shouldAutopilot for your businessa try

6. Best for PR: PR is dead

It seems that everyone interested in PR knows who Doyle Albee is. as host ofPR is dead podcastHe is incredibly knowledgeable and experienced.

Despite the podcast's name, he doesn't believe public relations is dead, just that the way most entrepreneurs do it is wrong.

Each episode focuses on a specific aspect of public relations to help you attract more press and clients to your business.

(Video) Hear professor's prediction on the future of AI tools

7. Best for Content Marketers: Content Inc.

Joe Pulizzi has been at the forefront of content marketing ever since it became popular.Der Content Inc-Podcastit's a crash course with episodes lasting about 10 minutes each. Each one focuses on a specific lesson or snack that you can immediately apply to your situation.

Joe has no shortage of personal examples that he uses to easily illustrate his lessons.

8. Best for Social Media Managers: The Science of Social Media

Social media can be difficult for small businesses. You know it exists, but you're not entirely sure it can be useful.

If this sounds like you, please provide thePodcast on the science of social mediaan opportunity. It was excellently processed by Buffer.

The hosts interview top social media marketers from around the world and delve into practical tactics that really get results.

25 Small Business Podcasts You Need to Hear Today - Digital.com (8)


  1. Best Celebrity Interviews: The Tim Ferriss Show
  2. Best for Brand Marketing: The GaryVee Audio Experience
  3. Best for Executives: Lead to Win

These podcasts have a few episodes dedicated to business, but I think their main asset is inspiration. They will make you go to work with enthusiasm.

23. Best Celebrity Interviews: The Tim Ferriss Show

it is not onlyMuere Tim Ferris-Showusually ranked #1 in the business category on Apple Podcasts, it's usually near the top overall. That speaks to how interesting it is to a wide audience.

You won't find episodes that focus on specific business concepts. Instead, Ferriss talks to the most interesting guests from around the world, people you won't find on other podcasts like Arnold Schwarzenegger, Peter Thiel, Malcolm Gladwell, and many more.

25 Small Business Podcasts You Need to Hear Today - Digital.com (9)

So while there aren't too many episodes dealing with trading, you'll learn a lot about success and important qualities like leadership.

24. Best for Brand Marketing: The GaryVee Audio Experience

When it comes to entrepreneurship, Gary Vaynerchuk is one of the best-known public figures.

su podcastit's essentially your YouTube series in audio form, which is great if you'd rather listen than watch.

He is a very thought provoking speaker and most would agree that he is genuine. He cares about the content he posts and really tries to help his listeners.

Most of the topics come directly from subscriber questions and tend to be more marketing questions than anything else.

25. Best for Leaders: Lead to Win™

Michael Hyatt is a world renowned life and business coach.

More than anything I would say it is yours.Lead to win podcastit's also more of a pep talk. It will get you excited about his business, which in turn can help you work harder and get better results.

(Video) The NSA @ Home - LastPass hack details, Signal says no to UK, more PyPI troubles, QNAP bug bounty

Although the lessons are usually taught in a business context, most also apply to other areas of your life.

Another resources

For more resources for small businesses, seeDigital.comHere:

  • Small Business Grants: Here are 32 to Apply for in 2023
  • How to Start a Small Business: An SME Veteran's Guide with Financial Tools and Resources
  • Scary (But True) Small Business Statistics You Can't Afford To Ignore
  • Small Business Financing: All the Options for Your Startup [Including the Weird Ones]
  • The 82 Best Business Ideas for New Entrepreneurs [2023 Edition]


What is one business podcast you'd recommend for a business owner? ›

If you are thinking about starting a business or are already a business owner, Startup Hustle is an excellent podcast to check out.

Which are the best business podcasts? ›

The 16 Best Business Podcasts Worth Listening To
  • The GaryVee Audio Experience.
  • The Rachel Hollis Podcast.
  • Brown Ambition.
  • Inclusion Works.
  • HBR IdeaCast.
  • The BizChix Podcast.
  • The Tim Ferriss Show.
  • The Goal Digger Podcast.
Jan 13, 2023

What are some of the most successful small businesses? ›

Most profitable small businesses
  1. Food trucks. ...
  2. Car wash services. ...
  3. Auto repair. ...
  4. Personal trainers. ...
  5. Newborn and post-pregnancy services.
May 3, 2022

What is the easiest business to start? ›

Business ideas that are easy to start quickly
  1. Yard work. People with 9-to-5 jobs don't always want to spend their weekends doing yard work. ...
  2. Software training. ...
  3. Homemade soap making. ...
  4. Errand service. ...
  5. Social media management. ...
  6. Freelance services. ...
  7. Selling on eBay. ...
  8. Pet sitting.

What is the No 1 business podcast in the world? ›


We Study Billionaires is one of the top financial podcasts in the world garnering over 100+ million downloads as of writing.

Who is the best person to talk to about starting a business? ›

You might enlist the help of some different advisors -- accountant, lawyer, recruiter. It's also a good idea to talk to your family and other business owners before getting started. Taking advantage of experts in small business mentoring can save you time and put your mind at ease.

What is the #1 podcast in America? ›

Top podcasts
Podcast Industry Ranking
Top 20 Podcasts
1The DailyThe New York Times
20 more rows

What is the number one most podcast? ›

Joe Rogan The Joe Rogan Experience

What are the top 10 podcasts in America? ›

14 Most Popular Podcasts for 2023
  • Joe Rogan Experience.
  • The Daily.
  • This American Life.
  • Stuff You Should Know.
  • PodSaveAmerica.
  • The Ben Shapiro Show.
  • Call Her Daddy.
  • Office Ladies.
Feb 6, 2023

What small business sell the most? ›

8 most profitable small business ideas
  • Fitness or physical therapy services. The pandemic seems to have permanently changed the fitness landscape. ...
  • App development. ...
  • Online consulting services. ...
  • Dropshipping. ...
  • Home improvement services. ...
  • Information security. ...
  • Event planning and virtual event planning. ...
  • Commercial cleaning services.

What are the 5 most profitable businesses? ›

Most Profitable Business Ideas
  1. Business Consulting. If you're an expert in your industry and have been working at it for years, you should consider consulting. ...
  2. IT Support, Technology Consulting, and Repair. ...
  3. Cleaning Services. ...
  4. Accounting and Tax Preparation. ...
  5. Auto Repair. ...
  6. Real Estate.

What small businesses make the most millionaires? ›

  • Financial Services.
  • Eldercare.
  • Business Consultancy.
  • Investment Firm.
  • Education and Training Service.
  • Insurtech.
  • Cleaning Business.
  • Healthcare Consultancy.
May 11, 2022

What business can I start with $100? ›

15 Easy Businesses to Start with Less Than $100
  • Consultant. A consultancy business is easy to start and has a lot of potential for growth. ...
  • Social Media Manager. ...
  • Painting Contractor. ...
  • Tour Guide. ...
  • Cleaning Service. ...
  • Blogger. ...
  • Freelancer. ...
  • WordPress Developer.

What business can I start from home with no money? ›

26 Businesses You Can Start for Free
  • Blogging. While not a new concept, monetized blogging is always a popular option for an essentially no-cost business. ...
  • In-home child care. ...
  • In-home dog care. ...
  • Pet services. ...
  • Dog training. ...
  • Freelance writing. ...
  • Freelance editing. ...
  • Resume building.

What business can I start without cash? ›

5 Online Businesses You Can Start With No Money
  • Drop Shipping.
  • Affiliate Marketing.
  • Blogging.
  • Online Video.
  • Information Products.
Nov 29, 2022

Who has the most famous podcast? ›

The 12 Most Popular Podcasts
  1. The Joe Rogan Experience. The Joe Rogan Experience is a popular podcast hosted by comedian and UFC commentator Joe Rogan. ...
  2. The Daily. ...
  3. This American Life. ...
  4. Crime Junkie. ...
  5. Call Her Daddy. ...
  6. Office Ladies. ...
  7. Stuff You Should Know. ...
  8. Pod Save America.
Feb 21, 2023

What are the most successful podcast topics? ›

What are the Top Podcast Topics and Ideas of 2022
  • Advice. Are you an expert in a particular field? ...
  • Celebrity Interviews. Invite movie actors, singers, and famous artists to your show. ...
  • Q&A (Ask Me Anything) ...
  • Celebrity News. ...
  • True Crime. ...
  • Talk to People in a Train or Bus. ...
  • Books Review. ...
  • Movies.

Who is the king of podcasting? ›

Joe Rogan: How the 'cage fighting commentator and dirty stand-up comedian' became the king of podcasting.

What are the 4 basics to a start up business? ›

Requirements for Starting a Business

An ownership or business structure. A business registration certificate. A legal license or seller's permit (as well as other legal documents) A source of funding.

How can I start my own business and make money? ›

30 profitable home based business ideas
  1. Buy products in bulk and sell them online.
  2. Sell homemade products.
  3. Start a dropshipping store.
  4. Start a print-on-demand business.
  5. Offer online services.
  6. Teach online classes.
  7. Productize your service or expertise.
  8. Grow an audience you can monetize.
Dec 9, 2022

Is it free to listen to podcasts? ›

The word “subscribe” often concerns people who think they have to pay for something. But no, subscribing to a podcast is like subscribing to a website's newsletter. It's free, and you get the content delivered to you each time there is a new show.

Is Apple podcast free? ›

Apple Podcasts, previously known as iTunes podcasts, is Apple's dedicated listening platform for podcasts. It's free to use for both podcasters and listeners (although there are now premium options), and is available for download as a mobile and desktop app.

What kind of podcasts are in demand? ›

According to Statista's 2021 reports, the top 5 podcast topics include comedy, news, true crime, sport, and health/fitness. So, if you are specialized in one of these spheres, don't waste time and record your first episode right away.

Who has the largest podcast audience? ›

Leading podcast publishers in the U.S. 2022, by monthly unique audience. In December 2022, iHeart Podcasts had 30.43 million audience members in the United States. A ranking of the unique monthly audience of the most popular podcast publishers showed that National Public Radio came third with 18.25 million.

Who is the most successful podcaster? ›

1) The Joe Rogan Experience. Launched officially on December 24, 2009, The Joe Rogan Experience is a podcast hosted by American comedian and UFC commentator Joe Rogan.

What are the names of a few of the most popular podcasts right now? ›

The 10 Most Popular Podcasts 2022
  • THE JOE ROGAN EXPERIENCE. Hosted by Joe Rogan.
  • CRIME JUNKIE. Hosted by Ashley Flowers & Brit Prawat.
  • CALL HER DADDY. Hosted by Alexandra Cooper.
  • MY FAVORITE MURDER. Hosted by Karen Kilgariff & Georgia Hardstark.
  • THE DAILY. ...
Jan 30, 2023

What business can I start to make money fast? ›

Freelancing or Consulting. The #1 quickest way to bring in revenue immediately is to start freelancing or consulting. Whatever you want to call it, whether it's a one-person operation or a budding agency, this simply means that you are selling a service rather than a product. There are no startup costs, and no overhead ...

What businesses will always be in demand? ›

  • Food. Food is required for life and this means demand will always be high. ...
  • Pharmaceutical. The pharmaceutical industry has experienced impressive growth globally. ...
  • Healthcare. ...
  • Education. ...
  • Sin Industry. ...
  • 6. Entertainment and Media. ...
  • Professional Services.

Which home business is most profitable? ›

10 Profitable Home Business Ideas You Can Start Today
  • Sell handmade products.
  • Purchase products in bulk and sell them online.
  • Start a dropshipping business.
  • Start a print-on-demand business.
  • Purchase an existing ecommerce business.
  • Start a subscription box business.
  • Teach online classes.
  • Start a service-based business.
Apr 10, 2022

Which business is best to start from home? ›

5. Sell your service or expertise
  • Tutoring.
  • House cleaning.
  • Freelance writing.
  • Personal training.
  • Virtual assistance.
  • Dog-walking.
  • Marketing.
  • Designing.
Feb 7, 2020

What industry makes the most millionaires? ›

The financial service industry has created the most millionaires in modern times. The financial system manages the money of people worldwide.

What is the best business to start as a woman? ›

Small business ideas for women
  1. Freelance photographer. Freelance photography is a highly sought-after business skill. ...
  2. Interior designer. You can start your own interior design business if you have an eye for design. ...
  3. Yoga instructor. ...
  4. Jewelry brand. ...
  5. A personal trainer. ...
  6. Nutritionist. ...
  7. Stylist. ...
  8. Personal chef.

What are the top 3 Millionaire jobs? ›

The top five careers of millionaires
  • Engineer.
  • Accountant (CPA)
  • Teacher.
  • Management.
  • Attorney.
Dec 6, 2022

What are the 7 streams of income? ›

7 Income Streams That Make Millionaires Rich
  • Capital Gains From Appreciated Assets. ...
  • Dividend Income. ...
  • Interest Payments. ...
  • Rental Income. ...
  • Business Income. ...
  • Earned Income. ...
  • Royalties and Selling Rights.
Oct 31, 2022

What business can I start with $5? ›

25 Ideas to Start a Business for Under 5k
  • Accountant. Before anything, you must determine what your services will include. ...
  • App Development. The Internet of Things is an exciting area where consumers demand more every day. ...
  • Babysitting Service. ...
  • Blogging. ...
  • Computer Repair. ...
  • Consultant. ...
  • Entrepreneurship. ...
  • Event Planning.
Jan 20, 2022

What is the cheapest business to start at home? ›

If you want to start a low-cost business, these 25 ideas will help inspire your entrepreneurial passion.
  • Content creation. ...
  • Personal or virtual assistant. ...
  • Event planning services. ...
  • Errand/concierge service. ...
  • Professional reviewer. ...
  • Social media consultant. ...
  • Etsy shop. ...
  • Online courses and tutoring.
Feb 21, 2023

What business can I start with $1000? ›

20 Businesses You Can Start with $1,000
  • Photographer.
  • Senior Home Care Aid.
  • Personal Trainer.
  • Author/Writer.
  • Virtual Assistant.
  • Auto Detailer.
  • Consultant.
  • Social Media Manager.
Sep 13, 2022

How can I make money with little to no money? ›

The easiest way to start a business with no money is to sell your services.
Sell your services
  1. Freelance writing.
  2. Virtual assistant.
  3. Social media marketing.
  4. Handyman services.
Nov 25, 2022

Can I start a business with 500 dollars? ›

Fortunately, it is not necessary to spend thousands of dollars on a new business launch. You can start a business with $500 and nurture it into a part-time or full-time money maker. The secret to starting a business on a tight budget is choosing the right business and buying only what you need at the outset.

Why are podcasts good for business? ›

Podcasts are a great way to build trust with your customers, because they allow you to share your expertise and knowledge. Podcasts can also help you get feedback from your audience and show that you care about their needs. Your audience grows more comfortable with you with every episode that releases.

Why you should listen to business podcasts? ›

They get a better idea of your values and way of running the business. Your audience also has more flexibility on how they listen to the podcast. With traditional print articles or websites, users must focus more attention on the task.

Why you need a podcast for your business? ›

It helps you establish your brand's personality

Every company needs a distinguished voice in the marketplace - no pun intended. Hosting a podcast will help your company to stand apart from competitors, and will help to establish your brand's unique personality.

Why every business should have a podcast? ›

Podcasts are one of the easiest and most cost-effective ways to market yourself and offer to an audience that is exactly who you are looking for. Podcasts are also a great way to connect with potential customers who are interested in what you have to say. You can become an expert and celebrity in your field.

What are 3 reasons podcasts are so popular? ›

Why Are Podcasts so Popular?
  • You Can Listen Wherever You Want, Whenever You Want. Nowadays, there is a high demand for people to have access to online content wherever they are, whenever they want. ...
  • Provides a Community. ...
  • Podcast Are the Future.
Jul 14, 2022

Why are podcasts good for the brain? ›

The implication is that listening to podcasts is quite similar to listening to narratives, which can stimulate many parts of the brain. Listening to different types of podcasts, such as meditation, comedies, or crime thrillers, will also activate different areas of the brain.

What are the pros and cons of podcasting? ›

Anyone who needs to see or hear them can stream the files or download them to a computer, smartphone or media player for listening or viewing.
  • Advantage: Convenience. ...
  • Disadvantage: Accessibility. ...
  • Advantage: Easy. ...
  • Disadvantage: Loss of Control. ...
  • Finding an Audience.

How does a podcast make money? ›

Sponsorships are the most common way podcasters make money. This is when the podcast promotes the sponsor during the show. You probably hear your favorite shows plug their advertisers a few times in every episode. How much you earn from a sponsor depends on the number of downloads your episodes earn.

How a podcast can grow your business? ›

Podcasting builds your brand.

Podcast benefits are similar to blog benefits. Both allow you to communicate your knowledge and expertise, hence to build your credibility. You can share advice, industry insights, tips, and specific work-related experiences – all of which showcase your knowledge.

What the most important thing in a podcast? ›

Podcasting requires knowing who your audience is. Your episode is a gift. “Everyone” is not your target audience. By having a more precise topic (sometimes called a niche, or “niching down”) you end up with a smaller audience that is more devoted.

Do you need a LLC to have a podcast? ›

To have a podcast, you do not need to file to become a Limited Liability Company. There are several different types of legal entities you can choose to register as, including a sole proprietorship or partnership or even S corporation, depending on how you want your taxes and earnings to be managed.

What is the main purpose of podcast? ›

A podcast can have many purposes, but the main one is to entertain its audience. Podcast listeners might have one of several reasons to subscribe to a podcast, such as to: Hear updates and breakdowns of current events.

How do you use a podcast for business communication? ›

Podcasts are deeply personal. Hearing your voice every week is a simple yet effective way to create a feeling of authenticity around your business. It enables you to engage your audience, when communicating product news, new services, client outreach and more.

Why do podcasts make so much money? ›

How Do Podcasts Make Money? The most successful podcasts make money through a combination of monetization strategies - only using one can work, but isn't as effective. Direct monetization opportunities include sponsorships, affiliate marketing, paid membership programs, and premium content creation.

How important is a logo for a podcast? ›

A podcast logo is important. It's typically a potential listeners first impression of your podcast and brand. What your podcast logo communicates – or doesn't communicate – to people could mean the difference between them deciding to tune in or continuing to scroll for other options.

What makes a podcast a success? ›

Podcast success relies on a variety of factors. You need the right equipment and skills to produce high-quality audio content. That's not to mention an interesting, engaging podcast topic to start the conversation! We'll guide you through the process and share with you 15 tips on creating a successful podcast show.


1. After watching this, your brain will not be the same | Lara Boyd | TEDxVancouver
(TEDx Talks)
2. "Outperform 99% Of Investors With This Simple Strategy..." - Peter Lynch
3. Best Advice to Small Business Owners
(Goldman Sachs)
4. Rethinking infidelity ... a talk for anyone who has ever loved | Esther Perel
5. How To Get Started In Stock Options Trading 101- David Shands & Chris Jackson
(Social Proof)
6. SHOULD YOU QUIT YOUR JOB? | A Very Eye Opening Speech ft Jordan Peterson
(The Outcome)
Top Articles
Latest Posts
Article information

Author: Zonia Mosciski DO

Last Updated: 17/01/2023

Views: 5896

Rating: 4 / 5 (71 voted)

Reviews: 86% of readers found this page helpful

Author information

Name: Zonia Mosciski DO

Birthday: 1996-05-16

Address: Suite 228 919 Deana Ford, Lake Meridithberg, NE 60017-4257

Phone: +2613987384138

Job: Chief Retail Officer

Hobby: Tai chi, Dowsing, Poi, Letterboxing, Watching movies, Video gaming, Singing

Introduction: My name is Zonia Mosciski DO, I am a enchanting, joyous, lovely, successful, hilarious, tender, outstanding person who loves writing and wants to share my knowledge and understanding with you.